
Stay ahead of the game
The job market changes quickly, but we’re here to help you keep up.
Read up on our latest insights concerning hiring and getting hired. These mini-essays are showcases of what we do and how we do it. If you have questions, notes or ideas, feel free to get in touch.

Why Your Job Ad Isn’t Working
If your job ad isn’t attracting great candidates, it might not be the market, it could be your messaging. Here’s how to fix it.

Will AI Replace Salespeople?
AI is reshaping the way sales teams operate, but the human connection still wins deals. Discover how top salespeople are using AI to get ahead without losing the personal edge that closes.

First Marketing Hire Planning Guide
Hiring your first marketing lead is not just about filling a seat. It is about setting the foundation for growth. Make the wrong hire, and you lose speed, momentum, and market opportunity. We break down exactly who to hire at each stage so you build smart from day one.

Future-Proof Your Marketing Career: Top Skills to Master for 2025
Marketing keeps evolving, and the gap between average and top performers is only growing. We break down the skills that future-proof your career, and the ones that will leave you behind if you ignore them.

Interview Questions Toolkit
Most interviews only scratch the surface. Then months later, you wonder why things went wrong. If you want to spot the right Sales and Marketing talent early, you need to ask smarter questions.

LinkedIn as Your Secret Weapon: Building a Personal Brand That Gets You Hired
Your LinkedIn profile is more than a resume, it is your personal brand, your inbound job lead machine, and your first impression in today’s hiring market. Here's how to make it work for you instead of against you.

Is it time to leave your job?
Changing jobs is a big decision. But sometimes the real risk isn’t in leaving. It’s in staying somewhere that no longer moves you forward.

The cost of a bad hire and how to avoid it
A bad hire costs more than money. It drains time, morale, trust, and slows progress. But you probably already know that. The real question is how to avoid it.

What a good recruiter should actually do for you.
Not all recruiters are created equal. Some treat you like a transaction. Others disappear after the first intro. A good one does more than send your CV around.